I recently pointed out to my husband a problem we were having with a device and that the problem always appeared after he used it. As most people would, he insisted it couldn’t just be him. It must also happen when I used it. So, I tracked it for a few days and was able...
Tag: problem
Are You Boredom Averse or Stress Averse?
Whew, what a crazy week! I feel like I say that a lot. Wait, I do say that a lot. My friends and family have come to expect crazy weeks from me, which is why the many months I took off last year to address health and personal issues was so unsettling for them and...
Why You Should Ignore Their Pain Points
As an author-entrepreneur I’ve attended many a class and read many a book on sales and marketing. So often I’m told that the first step in selling your products or services is to identify your buyer’s pain point, then you explain how your product or service is the solution to their pain. Every time I...