I’m getting ready to roll out a new book and already obsessing about numbers. I’m wondering how many copies to order in my first print run. Should I dream big or be practical? How many books can I really sell in, say, the first three months? I’m concerned about raising my numbers of social media...
Tag: sales
Why You Should Ignore Their Pain Points
As an author-entrepreneur I’ve attended many a class and read many a book on sales and marketing. So often I’m told that the first step in selling your products or services is to identify your buyer’s pain point, then you explain how your product or service is the solution to their pain. Every time I...
Does Your Art Pass the Relevancy Test?
Yesterday, I was reading Jon Morrow’s blog post on the seven tests every blog must pass in order to grow and thrive. He argued that if the blog missed the mark in even one of those areas, it was doomed to fail. I bit my knuckle and read the rest of the article. Fortunately, my...